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Player-Driven Marketing Initiatives in IPL
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Reimagining Fan Experiences in Post-Pandemic IPL Seasons
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Social Listening in IPL Marketing: Understanding Fan Sentiment
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Social Media Crisis Management in IPL Marketing
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Leveraging User-Generated Content for IPL Merchandising
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Social Media Listening for IPL Brand Management
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Leveraging User-Generated Content for IPL Social Media Campaigns
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Social Media Strategies of IPL Teams: Lessons for Marketers
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